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July 08, 2008
Yoga Shorts

Yesterday, 6:15pm. Making a last minute run for 6:30pm yoga class at SoHo Equinox. Need shorts and t-shirt. Shouldn't be a problem on Broadway. Natch. It's cargo and board shorts city down there. Give up at 6:35pm rifling through racks at the store inside the gym. Not going to pay $48 for those beautiful "Prana" brand, organic cotton lovelies. Refuse to do it. Decide to skip yoga, but not the shopping. Welcome to capitalism, or SoHo. Hit the Adidas store, Express, Quicksilver, Pulse, H&M, EMS, even American Apparel: nothing doing. Girl at the Adidas store: "Yoga?"
Then I spot the Old Navy banner behind a scaffolding. Goldilocks moment. White mesh basketball shorts, with red stripes, that would have made my year in 1977 for $19.50. Add a box of three white tanktops for about nine bucks. I'm out with shorts and three shirts for less than $30. In the checkout line, a French family on a Euro-fueled cheap cottons binge. The Old Navy stuff is made in Indonesia and is not organic. The Prana stuff is made in Peru and the tag implies positive karma. At $50 for the pleasure, I feel a bit manipulated.
Posted by oliver at July 8, 2008 10:20 AM